The Modern Jewish Wedding Case Study

ideas with results

Modern Jewish Wedding One WedGoal:
The goal for The Modern Jewish Wedding was to increase her exposure with both Jewish and non-Jewish wedding couples. One of the key steps in this strategy was to get MJW CEO, Michele Schwartz, guest blogging opportunities on other wedding blog sites. A highlight of this effort was assisting Michele write, edit and promote her entry into the OneWed Next Big Bridal Blogger contest. The effort paid off in spades as Michele ultimately won the contest!!! You can read her winning entry here.

Michele has also been featured and became a regular blogger on Prepare to Wed, Big Fat Cake and Survive Wedding Season – all Top 100 wedding blog sites!

Involvement:
- Public Relations
- Copywriting
- Social Media Strategy 

Kudos:
The first investment I made as a start-up was with Andris Media Group. The wedding blogosphere is a crowded media space. I needed a megaphone to get my voice heard above the clutter and to make sure my niche was understood. Christine and Andrea helped me hone in on my brand and ensure my website was a true reflection. Within six months I had written several guest blogs and had achieved a greater stature among my colleagues! ” – Michele Schwartz, CEO, The Modern Jewish Wedding