This post is part of PR Soup’s “Soup Troop” featuring insights from Austin-area entrepreneurs and business leaders in areas complementary to PR (including marketing, sales, graphic design, web development and more).
You’ve seen it on TV. You’re watching the Grammies, Oscars, or another awards show and the winner is announced. Giddy with surprise, she approaches the stage to accept her award, then proceeds to thank a seemingly endless list of people who believed in her and helped her get where she is.
As tedious as this speech can be to you, the viewer, it’s an important ritual and proof of a key life lesson: you don’t reach the top by yourself. Success takes talent, drive, and timing, but the connections, relationships, and a team of experts and supporters are also a part of the formula.
What kind of team do you have in place these days? I’m not talking about a database full of random contacts, drinking buddies, and social media followers. I’m talking about whether you have a really stellar crew of smart, talented, resourceful people who know you, like you, believe in you and your dreams, and can help you realize them when you’re ready to pull the trigger.
Mind if we double check?
On a scale of 0 to 10 (10 being the highest score) how do you rate your database? Do you know people who can truly jump on board and help you make your dreams happen? Really? If you give your entourage a score lower than 7 it’s time to upgrade.
But how do you create a team that’s a 9 or 10? Consider these thoughts from my book The Intentional Networker: Attracting Powerful Relationships, Referrals & Results in Business (which I’m proud to say just won First Place for Non-Fiction in the IndieReader Discovery Awards).
1. Know who you are, what’s important to you, and what you want. Self-knowledge, clear standards, and a solid vision create the foundation for anything you want to experience and achieve in life. If you don’t have this awareness, you’ll wander aimlessly, struggle, or get caught up in someone else’s vision.
2. Show up in the world in alignment with #1. Let’s say you’re a creative person who wants to write a book or start a company. Yet day after day goes by and you don’t show your creative side nor have you taken even the smallest steps toward your dream. What are the odds of you attracting the people who can help you? No so good. People (and the Universe) only jump on board when they see you’re serious.
3. Be particular. Why settle? Have standards, policies, criteria, and other guidelines in place that will help you find, attract, and build relationships with good, talented people who are the best fit for you. If you show up as your best and demand the best, you’ll attract the best. It’s that simple.
Are these three tips the formula for success? No, there’s more to it. But this trifecta will get you started.
Thank you to Patti DeNucci, author of The Intentional Networker: Attracting Powerful Relationships, Referrals & Results in Business, for this great guest post. For more insights, ideas, and tips for attracting powerful relationships, referrals, and results in business check out her book, The Intentional Networker. Available on Amazon for the special price of just $4.99 for the Kindle version. http://www.amazon.com/The-Intentional-Networker-Attracting-Relationships/dp/098354610X/ref=sr_1_1?s=books&ie=UTF8&qid=1333468379&sr=1-1
You can also visit Patti’s website at www.IntentionalNetworker.com for more tips and freebies.